COURSE FEATURES

  • Duration 6 Months
  • Project / Assignments Yes
  • Fees RS 10,000 Per Month
  • Full Course Fees Rs 54,000
  • Certificate Yes
  • Start From 30-Aug-2026

MASTER SEO SKILLS WITH OUR COMPREHENSIVE COURSE

Are you eager to master the latest techniques necessary for optimizing websites and driving online visibility? Do you aspire to gain a profound understanding of SEO strategies and practices that enhance search engine rankings and attract organic traffic? Perhaps you find yourself navigating the complexities of search algorithms and seek expert guidance through practical, real-world projects?

If so, our comprehensive Advanced SEO Course is tailored for you. Join us now and take the next step in advancing your digital career. Discover how to leverage SEO to its fullest potential and propel your online presence to new heights.

Why SEO Mastery from Ozbix Learning Institute?

SEO Course Outline:

What You’ll Learn

Month 1 – SEO Fundamentals & Website Optimization

Build a strong foundation in Search Engine Optimization and understand how modern search engines rank websites.

Week 1 – Introduction to SEO

  • SEO Fundamentals

    • Introduction to Search Engine Optimization
    • History & Evolution of Search Engines
    • How Google Works
    • Crawling
    • Indexing
    • Ranking
    • Google Ranking Factors
    • Search Engine Algorithms
  • SEO Techniques

    • White Hat SEO
    • Black Hat SEO
    • Gray Hat SEO
    • Types of SEO
    • On-Page SEO
    • Off-Page SEO
    • Technical SEO
    • Local SEO
    • E-Commerce SEO
  • Practical

    • Analyze 5 Websites
    • Google Search Exercises
    • SEO Fundamentals Assignment

Week 2 – Website Analysis & SEO Planning

  • Website Analysis

    • Website Structure
    • URL Architecture
    • Website Navigation
    • Competitor Analysis
    • SEO Audit Basics
    • Domain Analysis
    • Search Intent
    • User Experience (UX)
    • SEO Strategy Planning
  • SEO Tools

    • Google Search
    • Google Search Console
    • ChatGPT
    • Google Trends
  • Practical

    • Website SEO Audit
    • Competitor Analysis Report
    • SEO Planning Document

Week 3 – Keyword Research

  • Keyword Research Fundamentals

    • Keyword Research Fundamentals
    • Short-Tail Keywords
    • Long-Tail Keywords
    • Commercial Keywords
    • Informational Keywords
    • Transactional Keywords
    • Keyword Difficulty
    • Search Volume
    • Keyword Clustering
    • Search Intent Mapping
  • Practical

    • Complete Keyword Research Report
    • Keyword Mapping Project

Week 4 – On-Page SEO

  • On-Page SEO Optimization

    • Title Tags
    • Meta Descriptions
    • Header Tags (H1–H6)
    • URL Optimization
    • Internal Linking
    • External Linking
    • Image SEO
    • Alt Tags
    • Anchor Text
    • Canonical URLs
    • Schema Markup Introduction
    • Rich Snippets
  • Practical

    • Optimize a Complete Website
    • On-Page SEO Project

Month 2 – Technical SEO & Content Marketing

Master technical optimization and professional content writing

Week 6 – Advanced Technical SEO

  • Advanced Technical SEO

    • Structured Data
    • Schema Markup
    • Breadcrumb Schema
    • FAQ Schema
    • Product Schema
    • Organization Schema
    • Local Business Schema
    • Website Security
    • Crawl Error Fixing
    • SEO Maintenance
  • Practical

    • Schema Implementation
    • Website Optimization Project

Week 6 – Advanced Technical SEO

  • Advanced Technical SEO

    • Structured Data
    • Schema Markup
    • Breadcrumb Schema
    • FAQ Schema
    • Product Schema
    • Organization Schema
    • Local Business Schema
    • Website Security
    • Crawl Error Fixing
    • SEO Maintenance
  • Practical

    • Schema Implementation
    • Website Optimization Project

Week 7 – SEO Content Writing & Blogging

  • SEO Content Writing & Blogging

    • SEO Content Writing
    • Blog Writing
    • Copywriting
    • Landing Page Content
    • Product Descriptions
    • Category Pages
    • E-E-A-T Principles
    • Content Optimization
    • Topic Clusters
    • Pillar Pages
    • Content Calendar
  • Practical

    • Write 5 SEO Blogs
    • Content Marketing Project

Week 8 – AI SEO, GEO & AEO

  • AI SEO, GEO & AEO

    • Introduction to GEO (Generative Engine Optimization)
    • Introduction to AEO (Answer Engine Optimization)
    • AI Search Optimization
    • Google AI Overview Optimization
    • ChatGPT Search Optimization
    • Featured Snippets
    • Voice Search SEO
    • AI Prompt Writing for SEO
    • AI Content Optimization
    • AI Content Research
  • Tools

    • ChatGPT
    • Gemini
    • Claude
    • Perplexity AI
  • Practical

    • AI SEO Strategy
    • GEO & AEO Optimization Project

Month 3 – Off-Page SEO & Local SEO

Build authority through backlinks and optimize businesses for local search

Week 9 – Link Building

  • Link Building Strategies

    • Backlinks
    • High Authority Links
    • Guest Posting
    • Outreach
    • Broken Link Building
    • Skyscraper Technique
    • Anchor Text Optimization
    • Link Quality Analysis
  • Practical

    • Backlink Strategy
    • Outreach Campaign

Week 10 – Local SEO

  • Local SEO Optimization

    • Google Business Profile
    • Local Citations
    • NAP Consistency
    • Google Maps Ranking
    • Local Keywords
    • Local Reviews
    • Location Pages
    • Local SEO Strategy
  • Practical

    • Google Business Profile Optimization
    • Local SEO Campaign

Week 11 – E-Commerce SEO

  • E-Commerce SEO

    • Shopify SEO
    • WooCommerce SEO
    • Product SEO
    • Category SEO
    • Collection Pages
    • Product Schema
    • Product Images
    • Product Descriptions
  • Practical

    • E-Commerce SEO Project

Week 12 – WordPress SEO

  • WordPress SEO

    • Yoast SEO
    • Rank Math SEO
    • WordPress Optimization
    • SEO Plugins
    • XML Sitemap
    • SEO Settings
    • Blog Optimization
  • Practical

    • WordPress SEO Setup

Month 4 – Analytics, Reporting & AI Automation

Measure SEO performance and automate SEO tasks using AI.

Week 13 – Google Search Console

  • Google Search Console

    • Property Setup
    • Performance Reports
    • Coverage Reports
    • Indexing
    • URL Inspection
    • Sitemap Submission
    • Search Analytics
  • Practical

    • Configure Search Console

Week 14 – Google Analytics 4

  • Google Analytics 4

    • GA4 Setup
    • Traffic Analysis
    • Events
    • Conversions
    • User Reports
    • Acquisition Reports
    • Engagement Reports
    • Dashboard Creation
  • Practical

    • GA4 Business Report

Week 15 – SEO Reporting

  • SEO Reporting & Performance Analysis

    • Monthly Reports
    • Ranking Reports
    • Traffic Reports
    • Keyword Reports
    • Competitor Tracking
    • KPI Analysis
    • ROI Reporting
  • Practical

    • Professional SEO Report

Week 16 – AI SEO Automation

  • AI SEO Automation

    • ChatGPT for SEO
    • AI Keyword Research
    • AI Content Planning
    • AI Reporting
    • SEO Workflow Automation
    • AI Productivity
    • Prompt Engineering for SEO
  • Practical

    • AI SEO Automation Project

Month 5 – Advanced SEO & Client Projects

Work on real-world SEO projects and advanced optimization techniques

Week 17 – Website Migration SEO

  • Website Migration SEO

    • Migration Planning
    • URL Redirection
    • Canonical Management
    • Ranking Preservation
    • Migration Checklist
  • Practical

    • Website Migration Plan

Week 18 – Enterprise SEO

  • Enterprise SEO

    • Large Website SEO
    • Crawl Optimization
    • International SEO
    • Multi-language SEO
    • Advanced Technical Audits
  • Practical

    • Enterprise SEO Audit

Week 19 – SEO Project Management

  • SEO Project Management

    • Project Planning
    • Client Meetings
    • Requirement Gathering
    • SEO Roadmaps
    • Timeline Management
    • Deliverables
    • Team Collaboration
  • Practical

    • Client SEO Roadmap

Week 20 – Live SEO Projects

  • Live SEO Projects

    • Corporate Website Optimization
    • Blog Website Optimization
    • E-Commerce Store Optimization
    • Local Business Website Optimization
    • Portfolio Website Optimization
  • Practical

    • Live Client SEO Project

Month 6 – Freelancing, Portfolio & Professional Career Development

Build a successful freelance SEO career while completing professional projects

Week 21 – Freelancing Fundamentals

  • Freelancing Fundamentals

    • Introduction to Freelancing
    • Fiverr Profile Setup
    • Upwork Profile Setup
    • Freelancer.com Overview
    • LinkedIn Profile Optimization
    • Personal Branding
    • SEO Service Selection
  • Practical

    • Create Fiverr Profile
    • Create Upwork Profile
    • Optimize LinkedIn

Week 21 – Freelancing Fundamentals

  • Freelancing Fundamentals

    • Introduction to Freelancing
    • Fiverr Profile Setup
    • Upwork Profile Setup
    • Freelancer.com Overview
    • LinkedIn Profile Optimization
    • Personal Branding
    • SEO Service Selection
  • Practical

    • Create Fiverr Profile
    • Create Upwork Profile
    • Optimize LinkedIn

Week 23 – Portfolio Development

  • Portfolio Development

    • SEO Audit Reports
    • Keyword Research Reports
    • Technical SEO Reports
    • Content Portfolio
    • Google Search Console Reports
    • Google Analytics Reports
    • GEO & AEO Case Studies
    • SEO Strategy Documents
  • Practical

    • Complete Professional SEO Portfolio

Week 24 – Final Capstone Project & Career Preparation

  • Career Preparation

    • Interview Preparation
    • Resume Building
    • LinkedIn Networking
    • SEO Certifications
    • AI Search Future
    • SEO Best Practices
    • Career Planning
  • Practical

    • Final Capstone SEO Project
    • Resume & Portfolio Review
    • Mock Interview Session

Final 15 Days – Freelancing & Career Development

Prepare students to start a successful freelance career as an SEO professional.
  • Freelancing Platforms

Introduction to Freelancing
Fiverr Account Setup
Upwork Profile Setup
Freelancer.com Overview
LinkedIn Optimization

  • Portfolio Development

SEO Portfolio Creation
SEO Case Studies
Keyword Research Reports
SEO Audit Reports
Client Presentation

  • Client Management

Client Communication
Requirement Gathering
Proposal Writing
SEO Package Creation
Project Pricing
Monthly SEO Reporting
Client Retention

  • AI for SEO Freelancers

ChatGPT for Proposal Writing
AI SEO Content Creation
AI Keyword Research
AI Productivity Tools
AI Reporting

  • Live Practical

Create Fiverr Gig
Create Upwork Profile
Complete One SEO Audit
Prepare One Keyword Research Report
Optimize a Live Website
Submit Professional SEO Report

Final Capstone Project

  • Complete Website SEO Audit
  • Keyword Research Report
  • On-Page SEO Optimization
  • Technical SEO Optimization
  • SEO Blog Writing
  • Google Search Console Setup
  • Google Analytics 4 Report
  • AI Search Optimization Strategy (GEO & AEO)
  • Professional SEO Portfolio

Software & Tools Covered

  • Google Search Console
  • Google Analytics 4
  • Google Keyword Planner
  • Google Trends
  • Google Business Profile
  • Screaming Frog SEO Spider (Introduction)
  • ChatGPT
  • AI SEO Tools
  • Yoast SEO
  • Rank Math SEO

Course Duration & Fee

  • The Duration of this course is 3 days a week, 2 hours a day.
  • Course Fee Rs. 10,000/= with 12% discount for groups.
  • Full Course Fee Rs. 54,000/= save Rs 6,000 on full course payment

For Registration

Learning Outcome

01.
Keyword Research Strategies

Discover effective techniques for conducting keyword research, essential for understanding user intent and optimizing content visibility on search engines. Learn to leverage keyword tools and analytics to refine your SEO strategy and enhance organic traffic.

02.
On-Page Optimization Tactics

Implement best practices in on-page SEO to optimize web pages for search engines. Focus on elements like meta tags, headings, and content structure to improve relevance and user experience. Enhance your skills in creating SEO-friendly URLs and optimizing internal linking strategies.

03.
Link Building Techniques

Explore advanced link building strategies to increase domain authority and improve search engine rankings. Learn ethical methods for acquiring quality backlinks from reputable sources, fostering trust and authority in your website’s niche.

04.
SEO Analytics and Reporting

Dive into SEO analytics tools to measure and interpret website performance metrics. Learn to track keyword rankings, monitor traffic trends, and analyze user behavior to refine your SEO campaigns effectively. Develop skills in creating insightful SEO reports for stakeholders.

05.
Quickly Lend a Job

Achieve success in securing a job quickly with our focused training. Gain practical skills and industry insights that employers value. Our comprehensive program equips you with the tools needed to stand out in competitive job markets. Upon completion, receive a Certificate of Completion to validate your expertise and enhance your career prospects.

06.
Certificate of Completion

Upon finishing the course, you will be awarded a Certificate of Completion. This credential signifies your mastery of essential skills and demonstrates your commitment to professional growth. It serves as a valuable asset when applying for jobs, showcasing your readiness to contribute effectively in the workplace.

Our More Course

Frequently Asked Questions

SEO, or Search Engine Optimization, is the practice of optimizing websites to rank higher in search engine results pages (SERPs). It is crucial because it helps businesses attract organic traffic from search engines, enhancing visibility and potential customer reach.

Search engines use algorithms to crawl and index web pages, matching user queries with relevant content. Understanding their operations is essential for optimizing websites effectively and improving search engine rankings.

Keywords in SEO are categorized into short-tail and long-tail keywords. Short-tail keywords are broad and competitive, while long-tail keywords are more specific and typically easier to rank for. Effective keyword research helps identify the right keywords to target.

On-site optimization involves optimizing individual web pages to improve their search engine rankings and earn more relevant traffic. It includes elements such as URL structures, title tags, meta descriptions, and content optimization strategies.

Link building plays a critical role in SEO by enhancing site authority and credibility. It involves acquiring hyperlinks from other websites to your own, signaling to search engines that your site is reputable and valuable.

Modern SEO strategies encompass various tactics such as content marketing, social media integration, and technical SEO audits. These strategies adapt to algorithm updates and changing user behaviors to maintain and improve search rankings.